Xtime: Reinventing Automotive Service with Digital Precision and Profitability

In today’s digital-first world, vehicle owners demand more than just service—they expect transparency, convenience, and seamless interaction akin to their favorite apps. Xtime, an advanced automotive service experience platform from Cox Automotive, delivers exactly that by integrating scheduling, customer engagement, digital inspection, and marketing into one cohesive ecosystem. Designed to streamline fixed operations and elevate dealership profitability, Xtime transforms service departments into modern centers of trust and efficiency. 

Integrated, Modular Approach: How Xtime Works as One

Xtime revolves around four deeply integrated modules—Schedule, Engage, Inspect, and Invite—that collectively reimagine every step of the fixed ops journey.

1. Schedule: Smart, Transparent Booking

With 24/7 online and mobile scheduling, Xtime Schedule makes it easy for customers to book services from any device. Real-time availability, customizable service menus, recall and warranty prompts, and Lyft rideshare integration enhance customer convenience and build confidence. Dealers benefit from smoother workload management and an exceptional 27× return on shop management software investments. 

2. Engage: Personalized Service, Streamlined Execution

Xtime Engage transforms the service lane by empowering customers to self check-in and enabling tablet reception, while delivering timely updates via text and offering online payment options. Intelligent diagnostics, service financing, and real-time advisors’ tools help advisors work faster, increase upsells, and enhance satisfaction.

3. Inspect: Transparent, Real-Time Communication

Through digital multipoint inspection workflows enriched with photo/video (“Enhanced Multimedia”) and built-in messaging, Xtime Inspect facilitates instant visibility into vehicle condition. This visual communication fosters trust and encourages faster approvals—sometimes in under 6 minutes—leading to higher repair order value. Additional tools like Intra‑Dealer Chat, Service Tracker, mobile access, and financing options such as FlexPay ensure efficiency and clarity.

4. Invite: Smart, Data‑Driven Reengagement

With Xtime Invite, dealerships fill idle shop capacity by launching personalized campaigns—via text or email—to customers who declined service or haven’t returned recently. The module leverages data to craft relevant messaging, recapture lost opportunities, notify customers about their parts, and simplify appointment booking. 

Together, these modules form a continuous, digitally enabled customer journey—from booking to service completion to return visits.

Quantifiable Gains: Efficiency and Revenue Uplift

Xtime doesn’t just promise—it’s proven. Between August 2023 and July 2024, dealerships using Xtime recorded:

• Nearly 50% more dollars per repair order, signaling stronger upsell and service effectiveness.

• Up to 27× return on scheduling-related software investments.

• Faster Additional Service Recommendation (ASR) approvals when leveraging video-enabled inspections. 

These metrics reflect real transformation—from reactive operations into value-generating service engines.

Trust through Transparency: Multiplayer Impact of Multimedia

Visual documentation isn’t just technologically impressive—it’s fundamentally trust-building. Cox Automotive data reveals:

• Video-enhanced messages deliver a 26% increase in ASR approval rates; images alone drive a 6% boost.

• 54% of consumers are willing to pay more when presented with photo/video evidence.

• Overall, multimedia content drives a 70% increase in dollars per RO. 

Vehicle owners—unfamiliar with mechanical complexities—respond best when they “see what the tech sees.” Xtime makes that possible.

Seamless Integration: Xtime as the Hub of Your Digital Ecosystem

Tight integration with existing dealership systems ensures operational harmony. Xtime connects with:

• Dealertrack DMS (for parts-on-appointment, bi-directional RO management, parts/labor writeback)

• VinSolutions CRM (first service at delivery, deeper customer insights)

• Dealer.com (website scheduling, targeted service advertising)

• Kelley Blue Book (Service Drive acquisition, Featured Repair Center)

• vAuto (Appointment Mining for inventory sourcing)

• A wide range of third-party platforms (e.g., Autosoft, CDK Global, CenPOS and more) 

This expansive interoperability means data flows freely across systems, improving accuracy and customer experience.

Real-Life Wins: Customer Stories Reflect Success

Dealerships share concrete results:

• Chapman Honda Tucson: Courtesy ride waits dropped from over an hour to just 3–4 minutes using Xtime-Lyft integration. 

• Ferman Volvo: Service Manager declares: “I wouldn’t want to work at a dealership that doesn’t use Xtime.” 

• Vaden Automotive Group: The Engage module helped transform write-up processes into more personalized and engaging experiences. 

• Manly Honda: Streamlined operations by consolidating multiple systems under Xtime’s integrated ecosystem. 

• Napleton Automotive Group: Enhanced internal workflows using features like QR-code scheduling, dashboards, automation, and improved transparency—leading to better trust and team satisfaction. 

These stories reflect both operational efficiency and cultural transformation.

Empowered Adoption: Resources That Accelerate Success

Xtime supports its platform with robust support and learning ecosystems:

• Client Resource Center: Includes webinars, best-practice guides, documentation, quick tips, product news, and success stories.

• Performance Management & Xtime University: Personalized onboarding, training courses, on-site consulting, and ongoing campaign support ensure the platform is deployed thoughtfully and effectively. 

This hands-on support ensures clients move beyond deployment into true adoption and ongoing optimization.

Summary: Why Xtime Is the Fixed Ops Platform of the Future

In an era where convenience, transparency, and digital-first experiences are expectations, Xtime leads the charge in fixed operations transformation. By aligning intuitive scheduling, personalized service engagement, digitally enhanced inspections, and strategic re-engagement campaigns—with full integration and expert support—Xtime redefines the service experience for both customers and dealership teams.