Microgreens Market Outlook
According to the report by Expert Market Research (EMR), the global microgreens market size attained a value of USD 2.29 billion in 2024. Aided by the increasing demand for healthy, nutrient-dense food options and the rising popularity of plant-based diets, the market is projected to grow at a robust CAGR of 10.1% between 2025 and 2034, reaching a value of USD 5.40 billion by 2034.
Microgreens, the young, edible plants harvested at an early stage of growth, have emerged as one of the most sought-after ingredients in the culinary and health food sectors. These nutrient-packed greens, which include a variety of herbs, vegetables, and other plants, offer a concentration of vitamins, minerals, and antioxidants that make them increasingly popular among health-conscious consumers and professional chefs alike. As a result, microgreens have gained significant traction across various markets, from restaurants and supermarkets to home gardening and wellness-focused food products.
The increasing awareness of the health benefits associated with microgreens, along with their versatile use in dishes, salads, and smoothies, is driving their growth. Furthermore, the rising consumer interest in sustainable farming practices and local produce is contributing to the expansion of the microgreens market. This growth is also driven by the increasing availability of microgreens in retail outlets and online platforms, providing consumers easy access to fresh, nutritious options.
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Drivers of Growth
The global microgreens market is primarily driven by the rising demand for healthy, plant-based foods, the increasing awareness of their nutritional benefits, and the growing interest in sustainable farming practices. The key drivers of growth include:
Health and Wellness Trends: In recent years, consumers have become more health-conscious, seeking food options that provide higher nutritional value and offer health benefits beyond basic sustenance. Microgreens are rich in vitamins, minerals, and antioxidants, making them an attractive option for those looking to boost their nutrient intake. Many microgreens contain significantly higher concentrations of nutrients compared to their mature counterparts, including vitamins C and E, folate, and beta-carotene. The growing awareness of these health benefits is fueling the demand for microgreens in both raw and processed forms.
Plant-Based Diets and Veganism: With the increasing adoption of plant-based and vegan diets, consumers are seeking out plant-based alternatives that are nutrient-dense and versatile. Microgreens, which are naturally plant-based, align well with this growing trend. Whether used as a topping for salads, sandwiches, smoothies, or incorporated into main dishes, microgreens are a valuable ingredient in plant-based cuisine. Their ability to complement various flavors and textures makes them an ideal addition to many plant-based meals.
Sustainability and Local Farming: Microgreens are often grown in small spaces and require relatively few resources compared to traditional crops. This makes them a sustainable option for local farming. The growing focus on sustainability and reducing the environmental footprint of food production has increased interest in microgreens, as they can be cultivated indoors, in greenhouses, or through vertical farming methods. Consumers are also attracted to locally grown produce, which reduces transportation costs and supports local economies. These factors contribute to the rising demand for microgreens, especially in urban areas where space is limited.
Culinary Applications: Microgreens are widely used in the culinary industry for their vibrant colors, unique flavors, and high nutritional content. Professional chefs increasingly incorporate microgreens into their menus to add visual appeal and enhance the taste profile of dishes. These greens are commonly used as garnishes, in salads, and as key ingredients in dishes like soups, sandwiches, and wraps. Their versatility and ability to enhance both flavor and presentation are driving their popularity in the foodservice industry.
Home Gardening and DIY Cultivation: The trend of home gardening and DIY cultivation has also contributed to the growth of the microgreens market. Many consumers are interested in growing their own food at home, and microgreens, with their fast-growing nature and minimal space requirements, are ideal for home gardeners. The ability to grow microgreens on windowsills, balconies, or small indoor spaces makes them an appealing option for urban dwellers. Moreover, various kits and resources are available to make home cultivation of microgreens easier, further fueling their demand.
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Microgreens Market Segmentation
The market can be divided based on product, farming method, distribution channel, end use, region.
Breakup by Product
- Cabbage
- Peas
- Radish
- Broccoli
- Lettuce and Chicory
- Basil
- Carrot
- Sunflower
- Fennel
- Others
Breakup by Farming Method
- Indoor Farming
- Vertical Farming
- Commercial Greenhouse
- Others
Breakup by Distribution Channel
- Supermarket/Hypermarket
- Retail Stores
- Online
- Others
Breakup by End Use
- Residential
- Commercial
Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
Some of the major players explored in the report by Expert Market Research are as follows:
- GoodLeaf Community Farms Limited
- Farmbox Greens
- Metro Microgreens
- Superior Fresh
- Teshuva Agricultural Projects Ltd.
- Farm.One, Inc.
- Chef’s Garden Inc
- Living Earth Farm
- AeroFarms LLC
- Others
Challenges in the Market
Despite its growth potential, the global microgreens market faces challenges, including the high cost of production, limited shelf life, and the need for specialized growing techniques. Moreover, consumer education about the benefits and uses of microgreens is still needed in some regions. These factors may hinder the widespread adoption of microgreens in certain markets.
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